the top news stories of the moment, things like racism in arizona, issues of searching for planes in malaysia in the indian ocean. it is an interesting study on the news media, the sports media, etc., but as a business matter, it seems to me, it is too early to tell what the ultimate impact of all of this is going to be. it is one of these small incidents that has mushroomed into a large incident. i will say, sports leagues are pretty adept at crisis management and damage control. that is one of the core competencies of the sports league. you are always dealing with player fines, coaches misbehaving, issues of particular calls and the like. clearly, this is a bigger issue than the every day, but you look at what the nba has had to deal with in recent years -- you had the refereeing matter, which went to the core of the legitimacy of the game. >> we are hearing now from more sponsors who apparently think it is a bigger issue. virgin america just announced that they will withdraw their support from the clippers. i also have that statement from carmax calling sterling's views completely unaccept